Search Engine Optimization

Performance Driven SEO in Lynden, WA

SEO Opportunities & Ranking Signals

The list below are a few areas of opportunity for your business to take advantage of if you are not already. 

Local Pack

The map 3-pack is shown in the first three search positions more than 90% of the time when a local search is performed.

Mobile SEO

The average business get’s 60% more traffic to your site on mobile than desktop searches. 

Zero-Click Search

Take advantage of local SEO by building solid backlinks, and providing Q&A articles to help clear up questions around your industry.

Content Creation

Understanding the keyword gaps in your industry will lead to better website articles, higher quality content and happier customers. 

YouTube SEO

Who owns YouTube? Google, which is why creating video content could reap HUGE rewards for your business when it comes to SEO real estate. 

Core Web Vitals

Starting in 2021 this ranking factor will heavily determine whether you rank well or not. Load times, content shifting, and accessibility features will make or break your ranking signals. 

Local SEO

There is nothing worse than spending countless hours working on your website, products, services and then not be found online, or even worse, locally.

Benchmark takes a unique approach to Local Search Engine Optimization. Proper website markup and semantics are essential to rank well in the organic search listings and play a significant role when paired with Google My Business and the local map 3-pack rankings

The Local Pack takes up the first three local organic search spots more than 93% of the time. Over 65% of all search clicks come from the local pack listings, which is why you can’t afford to ignore local optimization

Schedule Your Free local SEO Audit

Mobile SEO

Chances are you’re reading this on your mobile phone right now. We consistently see that more than 60% of website traffic comes from mobile devices, and if you’re an e-commerce company with a product priced under $500, you most likely receive the bulk of your orders from smartphones

According to statista, as of February 2021, more than 85% of adults living in the US own and use a cell phone daily. This statistic is up over 50% compared to 2011. I’m sure you see where we are going here, right?

The importance of ranking well in the search engines and being found on mobile devices is crucial. It is safe to say that if you are not ranking on smartphones today, the ability to scale and grow is not impossible but considerably more difficult.

Schedule Your Free mobile SEO Audit

Organic SEO

Ranking organic is an area that Benchmark takes seriously. The benefits of a well-thought-out SEO strategy will pay dividends to your business for many years to come. 

There are many ranking signals that the search engines like Google and Bing take into account. These change often and require frequent updates, content changes, and monitoring to stay competitive while maintaining your search engine positioning.

Anyone can buy traffic, and if you choose to ignore putting an organic SEO plan in place, buying traffic is ultimately what you will rely on for growth. Playing the long game will put you ahead of your competitors, and down the road, it will allow you to spend more money on your paid advertising channels while still adding zeros to your bottom line. 

Schedule Your Free Organic SEO Audit

Do you have a website or marketing challenge we can help you with?

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